Vorwerk & Co. KG
TWERCS - the do-it-yourself world of Vorwerk
Vorwerk is breaking new sales ground with its online marketing platform based on SAP Hybris.
With Twercs, Vorwerk offers a tool set in a tool box with a charging function for the do-it-yourself DIY and handicraft market, which shows off its special charm with a variety of creative kits tailored to it. With the corresponding materials and building instructions, the Vorwerk customer also gets the well-known guarantee of success in DIY.
Just in time for the product launch, communicode provided a marketing platform based on SAP Hybris, which depicts all business processes in a digital and integrated way. With this, Vorwerk opened up a further sales channel with online trade, in addition to direct sales via parties and sales in the store.
- Interactive solution for e-commerce and party direct sales
- Mapping of the Vorwerk sales organisation
- Integration with SAP byDesign
Since the go live, new functions and marketing are on the agenda, which we design together with the TWERCS team and integrate iteratively .