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Portrait Marketing Director Kerstin Wilke

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Director Marketing

We are committed to connecting people and markets in a meaningful way. We provide you with robust concepts for automated business processes, customer experience, digital marketing and scalable system architectures. Together with you, we define the success factors for strategies and projects. With the help of user-friendly applications and interfaces, we support your digitization initiatives and the associated improvements for your company. 

At communicode, we cultivate the diversity of our people and clients. More than 100 digitalists who like to share their knowledge and have a common goal: Your best solution!

communicode AG Arbeitsplatz mit verschiedenen Rechnern

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creative - agile - digital  👍

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Live and work for a networked world

Portrait Armin Peiker COO und Vorstandsmitglied communicode AG

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 COO/Board of Directors

Jörg Schönenstein Marketing- PR-Referent und Online Marketing Manager communicode AG

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In version 4, the electronic catalog of infuniq, the subsidiary of the Essen-based company, has been completely redesigned and made more efficient. With infuniq, companies can publish web-based product catalogs in different languages and different layouts. All product data can be updated immediately and visualized flexibly. The e-catalog can be used to implement a web store for the integration of the ERP system. PowerSearch and ordering functions enable easy handling.

### Pilot project WILO SE
In a pilot project, communicode implemented infuniq at WILO SE, one of the internationally leading manufacturers of pumps and pump systems, and ensured a paradigm shift in performance, among other things, thanks to NoSQL (Not only SQL). "Maintainability, stability and performance of the system have been noticeably improved at Wilo", comments Axel Helbig, Managing Director of communicode GmbH & Co. KG.

Due to the size of the data stock of product information at Wilo, relational databases suffered from enormous performance problems. Therefore, communicode decided to use a NoSQL-based solution for the back-end. This offers considerably faster data access and increases the performance of the online catalog many times over. Well-known projects such as eBay and Facebook already rely on NoSQL implementations for their back-end. "We needed a new solution to cope with the constantly growing amount of data. With infuniq web we were able to shorten response times and increase performance enormously," explains Thomas Milde, Head of Technical Communication at WILO SE.

### Significant performance increase
For the implementation of the front-end at Wilo, communicode used the open source Spring Web Framework for the Java platform. This is subject to the Apache license and can therefore be used freely. As a front-end solution, the framework is already established on the market and has proven itself in many reference projects. "Support times have improved significantly," expresses Thomas Milde. "We now also perform import processes in the shortest possible time."

The application of the programming paradigm REST (Representational State Transfer) also contributes to an increase in the performance of infuniq web. Henceforth, all URLs are easier to read and the page content corresponds exactly to the result of a server-side action. The general use of proven technologies such as jQuery, Javascript, Java Server Pages or XHTML complete the performance of the electronic catalog.

Present product information even more dynamically in an electronic catalog: For this purpose communicode GmbH & Co. KG with its headquarters in Essen offers infuniq.

Electronic catalog 2.0 - communicode implements infuniq web 4 at WILO SE/Paradigm shift in performance thanks to NoSQL

To a good partnership: communicode will from now on be a Preferred Partner of the FirstSpirit™ manufacturer e-Spirit. Both companies have already been working together for years and have successfully implemented various CMS projects, for example for the University of Applied Sciences Südwestfalen, Kaiser, WVV or currently WAGO.

With the award Preferred Partner, e-Spirit recognizes communicode's many years of experience in the implementation of their Content Management System FirstSpirit™. "For us, the Preferred Partner award is a confirmation of our corporate philosophy. We are always interested in building bridges and working sustainably. This also characterizes our long-standing cooperation with e-Spirit", says Axel Helbig, managing partner of communicode AG (formerly GmbH & Co. KG).

communicode is not only an important implementation partner, but has also developed a FirstSpirit™ module with TMS-Connect®. This module combines the strengths of the Content Management System FirstSpirit™ with those of the translation memory system Across. Information content created in the FirstSpirit™ CMS can thus be automatically transferred to Across. There, they are translated and then reinserted into the CMS platform. In this way, TMS-Connect® contributes to fast and easy maintenance of multilingual Internet presences.

To a good partnership: communicode will from now on be a Preferred Partner of the FirstSpirit™ manufacturer e-Spirit. Both companies have already been working together for years and have successfully realized various CMS projects, for example for the University of Applied Sciences Südwestfalen, Kaiser, WVV or currently WAGO.

communicode from now on Preferred Partner of e-Spirit AG

The technological basis was already given by the relaunch. All subsidiary sites, in this case vanHaren, benefit from the multi-client capability and template sharing of the master project; here, template changes can be made centrally in a single point of administration and transferred to the subsidiary sites. Thus, the structural design of the website for vanHaren was adopted almost one-to-one. Minor adjustments to the style sheets gave the site the orange-blue look and feel of vanHaren.

### Implementation with CMS system OpenText
The website was implemented using the Enterprise Web Content Management System from Open Text. Flash applications, such as those found on the home page, can be maintained in the CMS. Online editors can update or change the content and create new tabs without any programming knowledge. In addition, the Flash applications in the CMS can be translated by editors on site.

In addition, there is a generic form system. This allows forms, for example for competitions, to be set up and maintained quickly and easily. In the case of vanHaren's website, an excellent career section was also implemented in the CMS - a special feature that vanHaren attached great importance to. After all, around 98 percent of all job applications in the Netherlands are now made online. The application forms can be easily maintained in the CMS and edited for specific jobs. Mass data maintenance of the attributes in Microsoft Excel serves as the basis here.
The connection of a newsletter system and the Dutch store system to the CMS could be realized by a few configuration parameters thanks to the multi-client capability. Here, too, the specially developed module for product display was used; with this, the store content can be embedded without much effort. As with Deichmann, the Adobe Scene 7 image and media database enables a direct link between vanHaren's online catalog and the e-shop.

Finally, the trend blog was also adopted for vanHaren. The blog was integrated into the website as a separate system and presents the latest fashion trends to the user. To this end, the blog was linked to social media platforms such as Twitter and Hyves, the Dutch version of facebook. Youtube videos can also be easily integrated into the blog.

The relaunch of the Deichmann website was realized this summer. Now, the internet presence of the Dutch subsidiary vanHaren Schoenen B.V. can also be accessed on the net. Here, the shoe retailer was supported by communicode in all questions of technological implementation.

communicode realizes website relaunch for vanHaren

The University of Applied Sciences Südwestfalen commissioned communicode with an extensive relaunch of the website. In doing so, the information design, the layout and the technical architecture of the website were fundamentally renewed. With immediate effect, the website can be accessed on the web with a completely new appearance.

The University of Applied Sciences Südwestfalen provided communicode with the Corporate Design; the new website was to be oriented towards this. Based on this foundation, communicode supported the entire creative development process - from the wireframe to the layout. The website now appears in a friendly modernized design. In addition, a netbook version of the website was developed. This version optimally utilizes the screen height of mobile devices. Information-irrelevant page elements are hidden.

### Content management: FirstSpirit™ to maintain the marketing site.
Some changes were also made at the technological level. The new website is based on the FirstSpirit™ enterprise content management system. The CMS can be used to store, manage and maintain all the website's content. This process is taken over completely by employees or students of the FH Südwestfalen. FirstSpirit™ is particularly suitable for this because its simple operation means that it can also be used by editors without programming knowledge. Publishing times are reduced to a minimum.

### Clear navigation structure for maximum usability.
The FH Südwestfalen is formed by a network of a total of four locations. With the previous website, these locations shared a common start page. The start page served as a guide: Here, the user could select the desired location; all location-specific information was then displayed. The new website aims to communicate more clearly that the universities of applied sciences belong together. An innovative navigation structure was created for this purpose. Comprehensive content is displayed for all locations in a summarized form. If site-specific information is also required, this can be displayed via individual tabs. In the CMS, the information can be assigned to the respective location in the simplest way using drag and drop.
As before, the user can orientate himself on the hierarchical navigation of the website. However, the new website also offers another option: all sub-navigation points are directly accessible via quick access popup. This allows the user to navigate in advance to the desired menu item without having to click through from page to page.

### Additional features for a care process without effort
Many additional features simplify the care process for FH Südwestfalen employees. For example, employees benefit from a personnel database that has been linked to the CMS. This makes it much easier to maintain personnel information. Furthermore, several search engine connections were implemented, which can be controlled by the CMS. Thus, the new website of the FH Südwestfalen offers an optimal technological basis for a fast and easy editing of all contents by the employees and a high usability for the website visitors.

"Our challenge was to offer target group-oriented navigation across four different university locations. At the same time, decentrally maintained information was also to be meaningfully integrated into the overall concept. communicode has found an optimal solution for this", Christian Erbe, project manager at the FH Südwestfalen, is pleased to say.

Firstspirit CMS and website for FH Südwestfalen.

communicode develops new website for FH Südwestfalen

On Wednesday, February 22nd, the Essen Chamber of Industry and Commerce is once again organizing its popular Apprentice Speed Dating in the Philharmonie Essen. Interested parties have the opportunity to get to know their potential training company personally in short “dates”. communicode AG will also be on site this year with its own training positions and will be available for personal talks with those looking for training.

In recent years, which largely due to the pandemic have hardly allowed face-to-face events, those looking for training have faced a major challenge. They had to find a competent training company without being able to get an idea of the available companies at a major career event. Often the impetus and suggestions from the outside were simply missing. The Chamber of Industry and Commerce then converted its trainee speed dating for numerous regions into a virtual event in order to create an adequate alternative.

However, since personal contact is a valuable decision-making aid for those looking for training and for training companies, it is good news for everyone involved that the IHK trainee speed dating 2023 can be held in person again. The full-service digital agency communicode AG from Essen is again recruiting new trainees this year and is looking forward to meeting ambitious talents in person. The trainee speed dating is a proven and popular platform for this.

The Trainee Speed Dating of the IHK offers all those interested the opportunity to introduce themselves to their potential training company in a ten-minute meeting and to get to know the new colleagues personally. The unbureaucratic and relaxed cooperation offers the ideal space to develop initial tendencies for a joint professional future. With the IHK Azubi-Speed Dating, communicode also has the opportunity to retain important specialists for the future at an early stage and to prepare their skills for the requirements of the market for IT specialists.

## Training with long-term prospects

communicode welcomes new talents every year who would like to complete the training course as an IT specialist for application development and system integration. Many former trainees are now among the approximately 100 colleagues who use their specialist knowledge every day for successful IT projects for communicode's customers. In order not only to meet the technical requirements for such training, but also to help shape it throughout the industry, communicode AG regularly adapts its own training program to current circumstances.

Apprentices receive comprehensive support from several colleagues and are actively introduced to working on customer projects. The practical and creative use of the skills acquired in theory is the focus of an apprenticeship at communicode. All important technologies, systems and tools for successful work at communicode are used for didactic purposes. This ensures an easier transition from trainee to permanent employee and professional and personal integration into the company.

As part of the speed dating, the trainers from communicode AG will be there in person and will give all interested parties an insight into the process of training in the company during the discussions. Anyone looking for an apprenticeship in the Ruhr area is cordially invited to the IHK Azubi-Speed Dating. Registration is not required.

Potential trainees meet communicode again in person.

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communicode welcomes new talents at the IHK trainee speed dating

communicode will be represented for the second time as a partner exhibitor at the Shopware AG stand in hall 7 / C048, thus underpinning the cooperation.

The still young partnership with Shopware has confirmed communicode in the fact that the demand for consultancy, implementation expertise and full service from one source is increasing.
It quickly became clear from the discussions with interested companies: in addition to e-Commerce know-how regarding conception, realization and operation of the solution, disciplines such as Service Management, Cloud expertise, online marketing specialist knowledge and Data Management (PIM, MAM) are decisive for the sustainable performance and success of the e-Commerce project.

### B2B e-commerce is more than just a store
In the B2B context, complexity increases even further; processes and services in e-business must be able to be adapted highly individually to the needs of the company. With its B2B Suite in Version 5, Shopware has developed a framework that takes enterprise requirements into account: Because it makes sense to shift the usually multi-layered interrelationships between product portfolios, customer data and order processing from the store frontend to the backend. communicode, as an industry-independent digital agency, can now fully utilize its e-commerce expertise in the B2B segment with Shopware. The speed at which success has to be achieved with customers today and their market variables change, also require fast, target-oriented implementation methods, so that the company remains flexible in the ongoing business and company goals are implemented in a sustainable manner.

### Shopware solution supports agile development methods
In a constantly growing, global market, agilely implemented, customized IT solutions and networked business processes are the key to success.

"Shopware is in many respects an interesting alternative to other store systems which are represented in the enterprise segment", says Michael Wolfframm, Director Business Solution at communicode: "In particular, Shopware can be used to set up sophisticated online stores which are easy to use for the customer within a short period of time. This benefits our clients, among others, when "Time to Market" is an essential aspect within the project. Shopware's product strategy therefore complements our Scrum development method and our concept of agile fixed price."

communicode will be represented for the second time as a partner exhibitor at the Shopware AG booth in hall 7 / C048, thus consolidating the cooperation.

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communicode consolidates Shopware partnership at dmexco 2017

On the 18th and 19th of May, the Strategy Summit of Project Networks will once again take place and communicode will not miss the opportunity to make its own contribution to the success of the event. Our Director Digital Experience and Business Michael Wolfframm will take part in the panel discussion on the topic "Success factors for B2B Digital Business 2025" and will contribute his experience and expertise to the professional exchange. 
 

The developments from 2020 have given digitalization a decent boost. In the course of this, B2B marketing and digital business are also facing new framework conditions. Changing customer needs as well as established platforms provide additional challenges and require flexibility from all parties involved. The increasing sales for e-commerce in recent years must now be maintained or optimized. To achieve this, efficient digital marketing and optimized processes and workflows are required. 

At the Strategy Summit, bright minds will come together to take a brief look at the past years and provide new strategies and lessons for marketing as well as digital business in 2021. We at communicode are pleased to be able to actively shape this event and thus contribute our own impulses for successful marketing in 2021. 


**Focal topics at the Strategy Summit: **


- Data Driven Business 
- product data 
- Omnichannel orchestration 
- Retailer integration 
- Digital Lead Generation 
- Marketing & Sales Automation 
- Digital Buyer Journey & Customer Experience 
- Online Customer Events 
- Digital Ecosystems 

Between the speakers' presentations, attendees at this online event will also have the opportunity to exchange ideas with the various solution providers and voice their own concerns. Already in the past, the great added value of the Strategy Summit has been demonstrated for participants and partners alike. Thus, communicode will also gladly be available to all participants with their experts. 

We look forward to playing an active role in shaping the strategy summit on May 18 and 19.

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Strategy Summit B2B Marketing & E-Commerce 2021: communicode is part of it 

From March 9 to 11, 2020, the DevOps Gathering, the international conference for developers, will once again take place at the G Data Campus in Bochum. In addition to numerous lectures, the invited experts will additionally hold workshops in which they will impart their knowledge and best practices to the participants. For the first time, the Essen-based full-service digital agency communicode AG will be the organizer of the specialist conference.

### IT hotspot Ruhr area
Nowadays, the Ruhr region is a hotspot for the IT industry throughout Germany and therefore a very suitable place for professional exchange among experts and those who would like to become one. At DevOps Gathering, developers discuss industry hot topics such as Kubernetes, Container Ecosystems, Serverless Architecture, Microservices and numerous other aspects that have an impact on DevOps culture. The 25 experts, who have been invited by the organizer communicode, will be in the center of the action. In front of around 300 guests, they will speak about their own areas of expertise and provide the audience with valuable insights into their working practice. The experts include personalities such as Mario Kleinsasser, Roland Huss, but also Peter Rossbach, who launched the conference with his company Bee42 in 2017.

### communicode is the new organizer of the event
After the transfer of Bee42 GmbH to communicode AG in 2019, the DevOps Gathering 2020 will take place under a new flag for the first time. The conference has grown so much in just two years that communicode, together with Peter Rossbach, will be able to cope with the demand and the organizational effort even better and more flexibly. Rossbach is fully dedicated to the professional as well as content-related quality in order to increase it even more efficiently.

Tickets for the developer conference have already gone on sale and interested parties can order them throughout on the conference website. Tickets are reduced for students. Single day tickets or tickets for all three days of the conference can be purchased.

More information about the conference is available at the <a href="https://www.devops-gathering.io" target="_blank" rel="nofollow">DevOps Gathering Webite</a>.

DevOps Gathering 2020: Developers' conference in the Ruhr area once again gathers digital experts New organizer is communicode.

Grafik zum DevOps GAthering Event und Maskottchen

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DevOps Gathering 2020: Developer conference in the Ruhr region once again gathers digital experts

Die Förderung der Developer Community und der Wissens- und Erfahrungsaustausch vor Ort stehen dabei im Vordergrund.
Seit 2017 findet die DevOps Gathering – eine mehrtägige Fachkonferenz für Softwareentwickler und Systemadministratoren – in Bochum statt. Das Event wird von der bee42 GmbH unter der Leitung von Peter Rossbach organisiert und hat sich eine lebendige DevOps Community (Kunstwort aus Development und Operations) auf die Fahnen geschrieben. Im vergangenen Jahr wurden bereits mehr als 170 internationale Besucher verzeichnet und auch dieses Jahr wird eine rege Beteiligung erwartet.

Im Zeitraum vom 11.-13. März finden Workshops, Vorträge und parallel dazu eine Ausstellung der Sponsorenpartner statt. Thematisch dreht es sich auf dem Event um Cloud Native Development und dessen Einfluss auf die digitale Transformation. Container Ökosysteme, Microservices, Clouds, Serverless, Cloud Native Computing Foundation-Projekte und die DevOps Kultur als solche, bestimmen die Vortragsthemen.

Das Ruhrgebiet ist Hot Spot der It-Industrie und als Digitalagentur aus der Region unterstützt communicode die Konferenz als Sponsor.
Auf ihrer Ausstellungsfläche tritt die communicode AG, dem Event-Schwerpunkt entsprechend, mit Mitgliedern aus den Geschäftsbereichen Development und Operations auf. Unter anderem dabei ist Thomas Kopatz, Director Development.

„communicode ist aus mehreren Gründen sehr gerne als Sponsor und Teilnehmer dabei. Peter Rossbach organisiert mit viel Engagement und Expertise eine „Zusammenkunft“ in direkter Nachbarschaft, mit Themen aus Technologie, Zusammenarbeit, Arbeitskultur, die uns jeden Tag umtreiben. Gleichgesinnte zu treffen, uns auszutauschen und das im Ruhrgebiet, das ist unschlagbar“. So Kopatz.

Der Stand befindet sich mit denen der anderen Sponsoren in der Eingangshalle des G Data Campus. Dort können sich Besucher rund um die communicode AG, die agile Arbeitsweise in Kundenteams, die Development-Kultur, den Einfluss neuer Technologien auf Projekte sowie vakante Stellen informieren. Das Netzwerken mit den Fachbesuchern und der Austausch von Wissen und Ideen ist wichtiger Bestandteil des Sponsorings durch communicode.

communicode supports this year for the first time as a sponsor of the DevOps Gathering on the G Data Campus in Bochum.

Grafik zum DevOps Gathering Symposium sponsored by communicode AG

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communicode is sponsor at the DevOps Gathering 2019 in Bochum

By passing the "Core Developer Certification Exam V4", the additional certified communicode developers demonstrate their skills and expertise in realizing complex omnichannel and e-business projects with hybris software.

Companies can rely on their experience in the successful implementation of hybris projects of any size. The desire for seamless integration of e-business infrastructures finds its counterpart in the numerous hybris references to be shown.

"Most of our customers have one thing in common: they have a multitude of complex products which want to be communicated smoothly and with short turn-around times", says Stefan Belmann, COO of communicode AG. "The more complicated and nested these products and information are, the better.
This is our specialty and we know what is important for sustainably successful e-business projects. We are not a classic Internet agency - although we do, of course, assist our clients with user experience design and front-end. Our main focus is on agile and Scrum-based project realization and implementation of complex systems and backbones for highly complex requirements. We are an infrastructure supplier and problem solver for our customers - this is already reflected by the manpower in the individual departments.

We have 5 times more specialists and technicians in the consulting and development department than in the design department. This alone distinguishes us from the normal Internet agency. Of course we can also do "nice" - but more essential for our customers are the processes we optimize in the background, which provide our customers with real added value, bring in more money and with which they can save cash. This competence has made us crisis-proof for over 10 years, despite the Internet bubble and the economic crisis. With two employees - who are still working for us - we started out in 2003 under the communicode brand.

Today, we have more than 75 employees. This also distinguishes us - we want to build something with our employees in the long term and continuously invest in them and promote them. This is our goal and this goal also directly benefits our clients", Stefan Belmann concludes.
About hybris AG:

Global e-commerce technology provider hybris AG has been part of the SAP software group since August 2013. Its core business is the development of enterprise software and on-demand solutions for e- and multichannel commerce as well as master data and order management.

communicode and hybris partner of the first hour expands its hybris competence with further developer certificates. The newly added know-how for the creation of omnichannel e-commerce solutions on the basis of hybris underpins the long-standing partner status of communicode AG.

communicode expands partnership with Hybris

OLYMP Bezner KG from Bietigheim-Bissingen near Stuttgart now offers its interested end customers the entire product range of high-quality menswear in the new and for the first time completely self-operated online store <a href="https://www.OLYMP.com" target="_blank" rel="nofollow">https://www.OLYMP.com</a>.

In addition to the main distribution via international clothing retailers and the nationwide OLYMP monobrand stores, OLYMP Bezner KG has also been presenting its comprehensive range of shirts, polos, ties and knitwear via the first in-house online store since March 01, 2016. The visual design by Werbewelt AG from Stuttgart, paired with the platform solution by communicode AG from Essen, offers OLYMP customers a consistent shopping experience in optimal display quality, both on any home desktop as well as mobile devices.

At <a href="https://www.OLYMP.com" target="_blank" rel="nofollow">https://www.OLYMP.com</a> fashion-conscious men will find clear shopping options, style and trend information, care tips and advice for their new outfits. Direct sales in the company's own brand store is the logical development of OLYMP in the direction of omnichannel commerce and enables the "direct line" to the customer through extensive shopping, service and product experiences.

The OLYMP online store was developed on the basis of the Hybris e-commerce solution from SAP and is currently available with approx. 1500 products in 4 languages and search engine optimized for 6 countries. In addition to the transactional processes for ordering and payment, the entire fulfillment, including returns management, was mapped in the store frontend. After the successful go live, the continuous expansion of the Hybris e-commerce platform for OLYMP is now on the agenda, in which further functions and interfaces are planned to expand the business model. In addition, the existing corporate site will be adapted to the look of the new online store and seamlessly integrated into the system.

"During the implementation of the project, agile working methods were very helpful, as the development of the visual design took place in parallel with the development of the system architecture and software. Furthermore, partners for third party systems such as logistics, payment or performance marketing were involved and had to be coordinated", says Jan Ruske, Solution Architect and Product Owner at communicode AG. "At this point we would like to thank all service providers involved and of course the entire OLYMP team for the cooperative and exciting collaboration over the past year".

OLYMP Bezner KG from Bietigheim-Bissingen near Stuttgart now offers its interested end customers the entire product range of high-quality menswear also in the new and for the first time completely self-operated online store OLYMP.COM.

communicode AG realizes brand online store for fashion label OLYMP

After an extensive survey, 275 companies were ultimately selected for the best list from a good 25,000 German agencies.

More than 1,300 of our agency colleagues and 618 clients from the areas of advertising, marketing and communication have come to this conclusion and have confirmed that in the area of digital & internet communicode AG is one of the agencies worth recommending.

The basis of this survey were two expert questionnaires carried out online among agencies and clients. In doing so, the fields of activity: Classic Creation, Digital & Internet, Media, PR, CRM & Dialogue Marketing were covered. In addition, corresponding industry expertise and industry focuses were listed as a special feature.

The areas of activity of a company in the top list were indicated by the surveyed experts of the agencies.  The ranking of the agencies within the fields of activity was again determined from the average recommendations of the clients.

communicode is listed on position 58 in the field of activity Digital & Internet. According to brand eins - Wissen, the elaborately researched best lists exclusively depict companies which have been sufficiently recommended and rated well.

After an extensive survey, 275 companies were ultimately selected from a good 25,000 German agencies for the best list.

brand eins Wissen and Statista have determined the best communication agencies 2015: communicode AG is among them.

With support and in close cooperation with renowned design, IT, media and web agencies from NRW, the IT association networker NRW realized the new Internet platform based on the content management system Typo3, which went live on March 21, 2013.
Founded in November 2000 from an association of entrepreneurs from the IT industry, the association is today with about 160 member companies the largest IT network for competent IT support and know-how transfer on a partnership level in North Rhine-Westphalia.

networker NRW is an important hub for various working groups in which member companies organize themselves in order to establish and expand new business fields and cooperations, and to jointly strengthen NRW as an important IT innovation metropolis in an offensive and sustainable manner.

"As an IT association operating throughout NRW, we bundle the interests of more than 160 members and create platforms for doing business. With the new Internet appearance we offer now to our members a better representation possibility of the own enterprise and the own authority. In addition, dates and news of our members can be announced and deposited in a visually appealing form", says the chairman of the networker NRW e.V., Joachim Hähnel.

The new website, which can be reached <a href="https://www.networker.nrw" target="_blank" rel="nofollow">via this link</a>, includes - in addition to interesting and interesting event information about the association - a member database with extensive profile information and the competence focal points of the members for public research. Members benefit from the mediation of projects and qualified personnel.

"Among other things, the association intensively and with best connections supports training initiatives and activities and thus sustainably and actively counteracts the lack of skilled workers in the IT sector", confirms the CEO and Chairman of the Board of communicode AG, Axel Helbig. "All companies and individuals who have supported the association in the implementation of the website are not only actively flying the flag for the important work of networker NRW e.V. - but for the entire IT location NRW."

Together with BRANDrot, Image Transfer GmbH, Trafo2 GmbH and resch media, communicode AG supported the development of the association's website.

Brand new Internet portal of the association for consolidated e-commerce and IT know-how in the region.
Clear - Informative - Fresh - Up-to-date.  This is how the networker NRW e.V. association presents itself in its new Internet guise. 

E-Commerce provider communicode AG supports networker NRW e.V. 

As one of the 15 full-service digital agencies certified by the BVDW, communicode secures 49th place in the Internet Agency Ranking 2017 and is thus among the top 50 German digital agencies for the third time in a row.

According to the trade magazine iBusiness of the Hightext publishing house, the agency market has grown by 18.3% to almost 1.7 billion compared to the previous year. Reasons for this are, in particular, increased consulting and implementation services on the topics of "Digital Transformation", "E-Commerce", "Platform Business" and "Online Marketing".

communicode has achieved this result despite growing market competition and the 6% new additions to the listed Top 50 companies. In particular, larger agencies, which are increasingly merging as a group and with cumulative turnovers instantaneously occupy leading positions within the ranking, are, with few exceptions, shifting the positions of the participating agencies downwards in the ranking.
Contrary to the general agency trend to outsource development services, communicode also relies on "Solutions Made in Germany". communicode consistently counters the continuing trend to implement projects mainly with near-shore or off-shore resources by investing in staff development, training and certification, as well as in its own transformation.

Link to rankings: <a href="https://www.bvdw.org/der-bvdw/gremien/internetagentur-ranking/ranking/" target="_blank" rel="nofollow">Internet Agency Ranking</a>

### communicode consistently in the important E-Commerce subranking
The subranking "E-Commerce" lists the largest providers for this field of application. Agencies which achieve more than 30 percent of the total turnover in the area of "E-Commerce" qualify for the sub-ranking, in order to ensure that these companies can demonstrate corresponding expertise. communicode continues to be on 18th position and is also one of the five BVDW certified agencies listed here.

In the e-commerce sub-ranking, communicode AG continues to hold its position on 18th place.

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communicode AG once again among the TOP 50 German full-service digital agencies in the BVDW Internet agency ranking in 2017

The Essen-based e-commerce service provider communicode has improved its position in this year's internet agency ranking of the iBusiness publishing house and the Bundesverband Digitale Wirtschaft (BVDW - German Association of the Digital Economy) from 61st to 44th place and has for the first time placed itself in the top 50 of the highest turnover full service internet agencies in Germany. This continues the upward trend of recent years for the e-commerce agency. The Top 50 companies in the overall ranking achieved an average growth in turnover of 16.4%. communicode recorded a turnover increase of 51.4% and was thus able to position itself as the agency with the fourth strongest growth in the sub-ranking of the fastest growing agencies.

"Our success is based on a deep understanding of our clients' business and its development potential. For this, we combine sustainable concepts with agile implementation. Solutions are created with which our clients manage the digital transformation and at the same time meet the industry trends", explains Stefan Belmann, COO of communicode AG. In addition to the improvement in the overall ranking, communicode was also able to increase its ranking in the sub-ranking E-Commerce to position 15. A prerequisite for participation in the sub-ranking is a share in turnover of more than 30% from the e-commerce sector.

communicode AG from Essen/NRW was once again able to improve its position in the Internet Agency Ranking 2015 and is now, after an increase of 17 places, on position 44 of the top-selling full service providers in Germany.

communicode AG climbs to 44th place in Internet agency ranking 2015

The digital sector is constantly growing and the demands on digital products and services are growing with it. In order to meet these requirements, IT specialists are more in demand than ever. This is why the full-service digital agency communicode makes efforts to win over new trainees for the upcoming training year earlier every year. Therefore, communicode will organize the next virtual trainee speed dating on 23rd March 2022.   

On this day, up to twelve applicants will be able to talk to their potential new colleagues and introduce themselves to them. Furthermore, they will have the opportunity to get an idea of what it means to undergo an apprenticeship as IT specialist for application development or system integration at communicode. One of the main focuses of communicode's business model is on application development and system integration, which is why the expert knowledge of the established colleagues is already very extensive. They are happy to pass on their knowledge to the next generation of young IT specialists*. At communicode, applicants can expect a secure job with long-term perspectives for professional and personal development.  

### Application format already successful in the past  
Apprentice speed dating has already paid off several times in recent years as a format for sifting through potential apprenticeship applicants. The speed dating format itself provides a low hurdle for all applicants* to get into conversation with a new employer and introduce themselves. The relaxed and uncomplicated implementation reflects the cooperation at the full-service digital agency. An apprenticeship full of exciting tasks and opportunities awaits all interested parties at communicode.  
During the speed dating, the applicants will meet communicode employees who will be happy to introduce them to the operational environment and give them a small foretaste of what an apprenticeship in the field of IT at communicode means.  

The trainee speed dating will start on 23rd March at 9 am and will end at 12.40 pm with a joint farewell. Each applicant will be granted 15 minutes for a personal interview in order to introduce him/herself and his/her own qualities. In order to be invited to the trainee speed dating, a prior written application to the corresponding job advertisement is a prerequisite. Therefore, there is no other registration process for the event.

communicode is looking for young IT specialists for a common future.

Grafik Develop yourself mit Foto Auszubildenden

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Next virtual trainee speed dating at communicode

The company, which was founded in 2003 as communicode GmbH & Co. KG, is today one of the leading e-commerce agencies with a total of 65 employees at the two locations Essen and Stuttgart.

Numerous renowned companies from a wide range of industries rely on communicode as an agency and together with it realize successful E-Commerce, Product Information Management and Content Management solutions. Amongst others, Deichmann, Breuninger, Triumph, Balluff, Wilo, WVV, FH-Südwestfalen, Carl Roth and Osram belong to the reference clients.

"We have been working for Deichmann, WILO, Breuninger and Triumph for many years - strong brands in the market. Every project is a challenge that we feel we can meet based on our experience. We are able to master the special requirements and surprises which such projects entail with commitment and creativity", is how co-founder and CEO Axel Helbig assesses the strengths of the company.

The concept of communicode has paid off. The company asserted itself through experience and expertise in a highly competitive market environment and has been operating as a public limited company since this year.

communicode started ten years ago with 7 employees to realize e-commerce and e-business for its clients. In addition to consulting, conception and realization of various projects with strong partner products and software solutions developed in-house, it also founded a subsidiary company, infuniq systems GmbH, in 2007.

The company name "communicode" contains the credo of the company - open communication with employees as well as with partners and clients is written in capital letters at communicode. The company is characterized by collegiality, competence and continuity. Success is based on the know-how of the employees and their commitment. A strong team makes a strong company.

communicode AG celebrates its 10th birthday this year. The e-commerce service provider looks back on 10 successful years with continuous growth, exciting projects, great challenges and a strong team.

E-business agency communicode turns 10!

At the 3rd ThinkChange event on June 21, everything revolves around the topic of "The Core of Commerce". Partner of this year's event is SAP Hybris.

For the 3rd time, the full service digital agency communicode AG invites to the knowledge forum from the series "ThinkChange - Perspectives of Digital Transformation" in the Ruhr area. The communicode partner SAP Hybris will support the event as sponsor.

The conference will take place on 21.06.2018. The official part will start at 1:45 pm and end at 7:15 pm. The venue is the Red Dot Design Museum Essen at the Zollverein World Heritage Site, Area A [Shaft XII], Boiler House [A7], Gelsenkirchener Straße 181 in 45309 Essen.

Emancipation, networking and digitalization of every single market participant result in new requirements for companies. They can only stay in the consciousness and build relationships digitally through relevance. Being a symbol for market participants requires meaningful information and customer-centric interaction. This year's ThinkChange motto "The Core of Commerce" is therefore all about the customer. Together with renowned speakers from research, science and practice, communicode AG and sponsoring partner SAP Hybris will shed light on how service models have to look today in order to inspire people and where artificial intelligence and IoT can already support today to think and act in a more customer-centric way.

The agenda for the event includes practical and forward-looking contributions from Prof. Dr. Maik Eisenbeiß, Professor of General Business Administration at the University of Bremen, and Prof. Dr. Rieck, Professor of Finance and Economic Theory at the Frankfurt University of Applied Sciences. The two scientific contributions will be complemented by communicode and SAP Hybris with Best Practices for effective customer service models and inspirations for creative measures.

For further information and to register for the ThinkChange event, the website <a href="https://thinkchange.de" target="_blank" rel="nofollow">thinkchange</a>  has been established.

Interested press and media representatives are cordially invited to attend the ThinkChange event 2018. In this case, we ask for prior information at the e-mail address [pr@communicode.de](mailto:pr@communicode.de) or the phone number [+49 201 84188-171](tel:004920184188171).

communicode invites to the digital conference: "ThinkChange 2018 - Perspectives on Digital Transformation" in the Red Dot Design Museum at Zollverein.

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Digital Conference: ThinkChange 2018 - Prospects for Digital Transformation

The search for the right training position has not exactly become easier for young people since the training fairs in Präsenz are no longer taking place or only to a limited extent. Vocational orientation offers are also not permanently accessible for prospective apprentices. Online speed dating between training companies and young people brings life into the application process and significantly lowers the hurdle to a new apprenticeship. At the trainee speeddating of the Essen Chamber of Industry and Commerce, communicode as a company will also be present for all interested applicants.  

At the virtual speed dating, young people have the opportunity to get to know their potential training company quite unbureaucratically in a casual conversation. In this format, they can get an idea of their future work colleagues and what it means to undergo training at this company. For the participating companies, too, the online speed date is a valuable format that enables them to retain the sought-after skilled workers of tomorrow at an early stage and offer them sustainable prospects for the future.  

Applicants can select the participating companies that they find most interesting as discussion partners from the entire pool. Formal registration for the event is not required. However, it is advisable for young people to prepare for this particular format of the application process. After all, they only have a limited amount of time to present themselves to the companies as a suitable applicant.  

### Training in IT: as limited as it is in demand
The training as an IT specialist for application development or system integration leads into a popular and challenging professional field. As a full-service digital agency, communicode is a competent training company in both professions, which strives to retain its young talents even after their training and to offer them a permanent place in the "communiversum". For this reason, communicode, in addition to its own online speed dating for new trainees, will also participate in the trainee speed dating of the Essen Chamber of Industry and Commerce and is looking forward to getting to know the applicants.  

In order to additionally provide them with a true-to-life picture of the training as IT specialist, current and former trainees of communicode will also be available as discussion partners during the speed dating. Interested parties can directly contact them during the event and get an even better impression of their possible professional future in virtual appointments.  

The access to the trainee speed dating is simply made via direct registration on the portal of the Essen Chamber of Industry and Commerce. No additional application process is required for participation.  

Further information can be found on <a href="https://speeddating.essen.ihk24.de/stellenangebote" target="_blank" rel="nofollow, ">the IHK website.</a> 

 

Also in 2022 trainees in the Ruhr area will have a free choice

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communicode as a training company at the IHK Trainee Speed Dating

communicode GmbH & Co. KG - one of the leading German e-business service providers - is taking the next step in its almost 10-year success story and has been operating as a public limited company since 05.02.2013.

"Over the past years, our customers have come to know us as a reliable, consistent and high-growth partner for their e-business projects. The change of legal form should adequately reflect this security and consistency and at the same time make it easier for us to keep up with the demands of constantly growing project sizes and customer requirements", explains Axel Helbig, Chairman of the Board of communicode AG.

"With the change of legal form to a stock corporation, we are fundamentally expanding the scope of possibilities with regard to access to the capital market and financing alternatives. The establishment of an employee participation program also plays a role in our considerations", says Armin Peiker (CFO). Under the umbrella of communicode AG, infuniq Systems GmbH with its special field of PIM system software development (Product Information Management) as well as communicode Neckar GmbH with industry and individual solutions from the OpenSource environment are now united - in addition to the distinct expertise in the standard software segment. "We will also develop further complementary fields, if necessary, through inorganic growth", adds Stefan Belmann (COO).

"With the current projects, partners and our consolidated know-how, we are securing our growth and thus continuously expanding our market position," emphasizes Axel Helbig.

"Already in November 2012, we were once again awarded the "Technology Fast 50" award by Deloitte as one of the fastest growing technology companies in Germany due to our growth of 200% in the 5-year ranking."

communicode also shows continuity in the composition of the company management, which continues to consist of Axel Helbig (CEO), Stefan Belmann (COO), Ingo Eck (CBO) and Armin Peiker (CFO). In addition, the economic expertise is extended by the members of the newly formed Supervisory Board Wolfgang Piroth (Chairman), Dr. Matthias Kampshoff and Volker Scholz.

Optimal legal form for the further expansion course of the multichannel commerce service provider. communicode GmbH & Co. KG - one of the leading German e-business service providers - is taking the next step in its almost 10-year success story and has been operating as a stock corporation since 05.02.2013.

E-Business solution provider communicode completes change of legal form to public limited company. 

Under the motto " let's rock your store", the experts of communicode will present their full service portfolio at booth D06, hall B6. Around 300 exhibitors and 40,000 visitors will shed light on the multitude of possibilities in the digital marketing universe at the festival for digital marketing.

Kerstin Wilke, Director Marketing at communicode explains: "With our services from the idea to the operation of the solution, we offer everything to make companies digitally more successful. For us, the OMR Festival means: contemporary digital topics with a lot of information content in a colorful atmosphere. That's why, after several visits to the OMR Festival, we're exhibiting there ourselves this time."

### Digital marketing - data-driven and automated
In order to respond creatively and flexibly to the demanding wishes of their customers, companies must rely on automation and personalization in digital marketing. How to deal with the flood of data and what measures arise from it is only part of the challenge for marketing managers here. End-to-end processes along the value chain and a high quality of information about the offer and the services are the prerequisite for a convincing customer approach. Authentic storytelling combined with modern user experience across all touchpoints strengthens the brand and, in the best case, turns customers into fans.

### Let's rock your store
As an e-commerce agency from the very beginning, communicode has more than 15 years of project experience, during which the agency has continuously expanded its range of services. It supports companies in the development of agile marketing scenarios which are quickly implemented and tested for success. In the realization of the individual, digital "marketing universe", an interdisciplinary team stands in close coordination with the client and makes its goals its own. Ideas and new trends can be tried out boldly because they are quickly online. Platforms for data-driven and personalized marketing keep marketing managers on their toes and make decisions about appropriate actions easier and more comprehensible. Together, we find answers to the question of where best to start or continue.

On May 7 and 8, communicode AG from Essen will participate with its own booth at the Online Marketing Rockstars Festival 2019 at the Hamburg Messe.

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communicode is exhibitor at the OMR Festival 2019

Once again, the projekt networks event on November 16-17 will gather numerous representatives from different industries to learn and exchange information about new trends and best practices in e-commerce and e-business. Due to the current situation, this time it is a digital event, but there will still be practical lectures, workshops and discussions as well as professional exchange among the visitors.

The lectures, workshops and discussions on current topics offer the opportunity to get in touch with solution providers and dealers in a short way. Participants and partners alike benefit from the event's offerings. E-business is also in demand for B2B-oriented companies. In addition to digital sales strategies, entire omnichannel concepts are now being used to complement a company's own brand presence.

This also includes optimized lead generation and the efficient conversion of leads into customers. On this topic, Michael Wolfframm will give a presentation at the Strategy Summit entitled "Optimized lead generation through modern B2B marketing with SAP CX". Using meaningful real-world examples, he will present how SAP Customer Experience Suite can be used to make the path from initial contact to a lasting customer relationship as short and attractive as possible. To achieve this, departmental silos are broken down and all company activities are aligned with a continuous customer journey.

More information is available on the site of <a href="https://www.project-networks.com/events/b2b-e-commerce-e-business/" target="_blank" rel="nofollow">project networks </a>.

From 16th to 17th November 2020, the strategy summit "B2B E-Commerce & E-Business" will again take place. communicode itself invites to the lecture "In just a few steps from initial contact to customer relationship".

communicode as partner at the strategy summit "B2B E-Commerce & E-Business" of project networks

##communicode moves high-performance e-business into the focus of clients

**The Strategy Summit is a popular platform for all participants in the digital sector to exchange ideas and to bring important impulses for sustainable success into their own companies. This year, too, the tried-and-tested event promises to be a success for all participants.**

On June 13 and 14, 2023, project networks GmbH is once again inviting participants to the B2B Marketing & E-Commerce Strategy Summit at Berlin's Hotel Palace. Decision-makers and executives from e-business will meet here again to exchange ideas and network about innovations and trends in the digital business fields. As a partner of project networks GmbH, communicode AG from Essen will be available as a discussion partner for all participants.

As every year, a successful mixture of lectures, workshops and expert discussions awaits the participants at the strategy summit. Interested parties will have the opportunity to make direct contact with potential partners and service providers and to find common professional ground in a pleasant atmosphere. E-business is just as important and interesting for B2B companies as it is for players in B2C, which is why the strategy summit of project networks GmbH is always a welcome occasion for all participants to visit the event in Berlin and actively participate.

##E-business and the support of an experienced partner

In addition to the use of current technologies and developments, strategic orientation, planning and customer approach in e-business are of central importance for long-term success. With precise knowledge of their own target group, their needs and the channels through which they can be reached, entrepreneurs have the ideal basis for putting their business on a solid footing. This information is the basis for concrete recommendations on how to approach customers, organize product information and market it via all relevant communication channels. As a full-service digital agency and e-business service provider from the very beginning, the experts at communicode know how important the exact coordination between strategy and technology is and support companies on their path to success.

At the strategy summit in Berlin, communicode's consultants will again be available for expert discussions. This will give entrepreneurs the opportunity to discuss their personal concerns and goals directly with the experts and to discuss initial perspectives for their plans.

Interested corporate decision-makers can still register for the B2B Marketing and E-Commerce Strategy Summit. The registration process can be accessed via <a href="https://www.project-networks.com/events/strategiegipfel-b2b-marketing-e-commerce/registration/" target="_blank" rel="nofollow, ">this link</a>. 

communicode is a partner at the Strategy Summit B2B Marketing & E-Commerce in Berlin.

communicode wieder live vor Ort beim Strategiegipfel von project networks

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Strategy Summit B2B Marketing & E-Commerce: Impulses and Networking in Berlin 

With meanwhile 80 employees, communicode AG achieved a group turnover of around € 6 million, which corresponds to an increase in turnover of more than 30 % compared to the previous year and ends the second year in its legal form as a public limited company with an above average business result.

By converting the KG into a stock corporation, the shareholders deliberately laid the foundation for a corporate structure that will continue to be growth-oriented. This is also accompanied by the continuous expansion and professionalization of the management structures. The Executive Board and company management want to continue to benefit from the growth market of e-business and omnichannel communication solutions through a strategy geared towards sustainability and long-term market assertion. The core tasks in the coming financial year - further focusing activities and expansion of the company's strengths - will be further supported by two strategic appointments to the Supervisory Board.

Dr. Jochen Melchior and Dr.-Ing. Fritz C. Schmidt were newly appointed with effect from June 30, 2014 and complete the Supervisory Board together with Volker Scholz. The new Chairman of the Supervisory Board, Dr. Melchior, brings with him extensive experience from many years as a member of the Executive Board and numerous supervisory board mandates. Among other things, he was Chairman of the Executive Board of Steag AG for a long time. The new Deputy Chairman of the Supervisory Board, Dr.-Ing. Fritz Schmidt, will also make available to the company the expertise he has gained in various mandates on both corporate management and supervisory boards. The Executive Board and Supervisory Board of the Company look forward to working together on strategic and entrepreneurial impetus to maintain the current growth course in the future.

At the end of the fiscal year 2013/14, the previous CEO Axel Helbig left the company on June 30. He is a co-founder of communicode and has thus significantly contributed to the success story of the past 11 years. Together with the supervisory board and the board of directors, Helbig has been planning and carefully preparing his departure for quite some time.

The Supervisory Board acknowledged Helbig's outstanding commitment to communicode, the shareholders and the staff as well as his entrepreneurial successes. In this context, the shareholders also thanked both Mr. Helbig and the now retired members of the Supervisory Board for their valuable and tireless commitment to the company in every respect.

Stefan Belmann will continue to lead the company strategically in his role as Executive Board member. He will continue to be supported by the members of the Executive Board Armin Peiker (Chief Financial Officer) and Ingo Eck (Chief Business Development Officer). The management team is completed by Thomas Kopatz (Head of Development), Reiner Bittner (Head of Project Management Office) and, since July 4, 2014, by Kerstin Wilke in her role as the new Head of Marketing & Sales.

Personnel changes in the Supervisory Board strengthen management competence.
communicode AG, an established provider of software-based e-business and omnichannel communication solutions and IT services, recorded another successful business year as per June 30, 2014. The company thus sustainably confirms its growth strategy in its eleventh year.

communicode AG continues to be programmed for growth

With the CoreMedia Partner Kickoff on 26.04.2017, the partnership was sealed and thus it is official: communicode, as a certified Silver Partner, now offers current CoreMedia technology for clients and interested parties.

With CoreMedia, communicode has a new partner and another successful software in its solution portfolio in order to effectively combine content strategies with e-commerce activities.

For communicode AG, with its many years of SAP Hybris expertise, CoreMedia LiveContext Integration represents an ideal complement to SAP Hybris. It results in simpler operability, which enables editors to work more efficiently in their daily dealings with the most diverse content within the Hybris platform.

The combination of content and commerce is fundamental to a consistent cross-channel customer experience and ongoing appeal. It also creates an emotional shopping and brand experience through storytelling, gives customers more opportunity to interact, and ultimately leads to increased customer loyalty. For store operators and e-commerce managers, this results in increased sales, closer customer loyalty, more active new customers, and an enhanced multichannel brand and product presence.

Deep integration and the clear presentation of information from various sources enables precise usage analyses, rapid segmentation and many options for marketing automation. Web content management paired with digital-rich media management enables intuitive editorial work. Marketing can implement 1:1 shopping experiences in the context of consumer behavior and interests with minimal effort.

A joint trade fair appearance is planned for the near future. Together with CoreMedia, communicode will present itself at the upcoming digital marketing trade fair dmexco on 13-14 September 2017 in Cologne. At the Coremedia booth, communicode will inform and advise on the topics of CoreMedia LiveContext for SAP Hybris®, agile Product Information Management, e-commerce and digital marketing solutions.

Interested parties will find Coremedia and communicode directly opposite SAP in hall 7.1, booth number C-018.

Digital Experience Technology paired with many years of SAP Hybris competence. The full-service digital agency communicode AG is expanding its technology portfolio for cross-channel e-commerce and digital marketing solutions.

Foto communicode Mitarbeiter beim coremedia Partner Kick Off 2017

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communicode and CoreMedia enter into partnership.

On April 20, 2023, the full-service digital agency communicode AG from Essen will hold a webinar on the successful migration of complex online shops from Shopware 5 to the current version 6. The webinar is free of charge for all participants and is intended to show shop operators a simplified and automated change.
<a href="https://attendee.gotowebinar.com/register/3703906558071894615?source=cc-website" target="_blank" rel="nofollow, ">Interested parties can register with this link.</a>

## System change practically without alternative

Shopware will discontinue support for version 5 as early as 2024. The software provider made this known a few years ago. The current shop system Shopware 6 was able to assert itself on the market thanks to its innovative features and the user- and customer-friendly handling and is constantly being further developed. Therefore, all work should now flow into Shopware 6 in order to meet the requirements of end customers and technological change.

A migration from Shopware 5 to 6 offers the shop operator only advantages, since the current shop system has all the important tools for successful marketing campaigns and efficient product management. In addition, there is basically no alternative to a migration, since the continuous use of Shopware 5 is possible, but will no longer be fully secure legally and technically due to the lack of support in the future. In addition, shop operators miss out on valuable potential for successful product sales.

## communicode relies on automation during migration

A well-planned migration is particularly important for online shops with a rather complex and extensive product portfolio. Shopware 6 is not just a small update package, but the software basis is a fundamentally new shop system compared to its predecessor. The system no longer only offers simple landing pages and content pages but combines them in the worlds of experience that must be built and designed from scratch.

communicode AG sees itself as an experienced service provider in e-commerce regarding the relevance of products presented in a targeted manner and the use of the features of a shop system intended for this purpose. That is why the migration offer includes not only the transfer of all product and customer data but also the additional migration and setup of all important functions for successful product marketing. In particular, landing pages, shop pages, e-mail templates and custom forms are elements that cannot be moved to the new shop system at the push of a button without specialized support. The transfer of the data itself takes place at communicode via an automated process that simplifies the migration and promotes the prompt and unrestricted operation of Shopware 6.

During the free webinar, the consultants from communicode will show the simplified migration path and its advantages and give valuable tips for a seamless and successful operation of Shopware 6.
<a href="https://attendee.gotowebinar.com/register/3703906558071894615?source=cc-website" target="_blank" rel="nofollow, ">Interested parties can register with this link.</a>





communicode gives recommendations for action in a free webinar

communicode lädt zu einem kostenfreien Webinar ein. Migration von Shopware 5 auf 6 

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Shopware 5 to 6 migration - the better way

The supporting program will feature well-known speakers, interesting panel discussions, workshops and keynotes on the topics of online marketing, sales optimization, IT infrastructure, cyber security, digitalization and Work 4.0, as well as other exciting content.

As a full-service digital agency, **communicode will be demonstrating at Stand D2 in Hall 8** what constitutes a good customer experience and how it can be achieved effectively in order to achieve long-term success in the age of digitalization. The experts from Essen will be demonstrating ways and solutions with which medium-sized companies and corporations can better understand the needs of their customers and create real incentives to buy.

For the holistic concept, the contact persons from the areas of software development, e-business solutions, marketing communication and product information management will be available to answer visitors' questions with their knowledge. Interested parties can find out throughout the day how closely these areas are interlinked and work together optimally. With individually tailored solutions and concepts, every visitor should be able to make their digital business processes easier and more successful.

November 5 is the day when SMEs gather at Messe Essen to take part in the DIGITAL FUTUREcongress. 

Grafik mit communicode Logo und Digital FutureCongess  Logo

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communicode represented at the DIGITAL FUTUREcongress 2019 in Essen

With Agile PIM, communicode has developed a Change Management method which introduces complex data worlds and collaborative processes for Product Information Management in manageable steps for companies.


Today's globally networked markets bring with them changing legal and economic framework conditions for product communication. Emancipation, networking and digitalization of every single market participant result in new requirements and threats for the own company. At the same time, these circumstances offer many opportunities to extend your own lead and inspire customers.


We will tell you how to communicate faster, more customer-centric and more multilayered with Agile PIM. You will become more visible in the market, increase your reach and become more attractive to your customers than your competitors. Product Information Management makes it easier to conquer new markets quickly and to react adequately to changes. Optimizations are possible at any time and new requirements are welcome.

### The advantages for agile Product Information Management are obvious:
- Conceptual weaknesses are identified early in this way and enable early intervention to eliminate expensive causal chains as early as possible.
- Additional potentials and added values are identified.
- The company gains relevant and real insights and next iterations can be evaluated more accurately from their own experience.
- More project acceptance and gradual culture change in the company
- Parallele Schulungen und Trainings mit Live-Daten sorgen für flache Lernkurven und transparentes Change-Management.
- Project stability, time advantage and an earlier return on investment.

### Free consulting appointment:
Secure a free consultation appointment for the agile introduction of Product Information Management now and take the first step.  Information and the possibility to make an appointment can be found on the page <a href="https://agile-pim.de/" target="_blank" rel="nofollow">agile-pim.de</a>.




Realize Product Information Management agilely. Secure a consulting appointment now.

Implementing Product Information Management Agilely.

Since November 28, 2017, the food supplement MEDOX® from Norway has been sold online on the German market at <a href="https://www.medox.de/" target="_blank" rel="nofollow">https://www.medox.de/</a>. The Essen-based full-service digital agency communicode equipped the product with a holistic online strategy for the digital future. As lead agency, communicode steers the market launch and coordinates the service partners involved.

In order to continue the success story of the Scandinavian nutritional supplement in Germany, the Essen-based company developed a web store based on Shopware in accordance with the latest technology standards. The scope of services includes visual design, content creation and the technical realization of the webshop.

At <a href="https://www.medox.de/" target="_blank" rel="nofollow">medox.de</a> the branded product can be purchased by subscription in intervals determined by the customer and at matching graduated prices. In its role as a full service agency, communicode created targeted campaigns for brand building and sales promotion for display advertising and social media. Furthermore, the high demands on customer service have been directly incorporated into the fulfillment. Initially, communicode's customer service team will also take over the customer service for the MEDOX® store. This ensures that customer wishes and opinions can be reflected in future offers and services.

Upon communicode's recommendation, the hosting of the online store was set up by the agency's operations team in the Amazon AWS Cloud. AWS enables the client to scale flexibly or as required, e.g. in the campaign rhythm, and to adjust the required capacity.

communicode is responsible for the smooth operation and provides service & support.

"With communicode we have found a partner who has not only managed the technical implementation of the online store in a competent and speedy manner, but has also provided us with excellent support in positioning and promoting the product MEDOX® with their comprehensive marketing knowledge". Philipp Tomuschat, project manager on customer side

For over 17 years, tens of thousands of subscribers in Norway have sworn by the power of the Scandinavian wild blueberry, which is rich in anthocyanins. Now the unique dietary supplement MEDOX® is also available in Germany in the new online store.

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communicode realizes digital product launch for the nutritional supplement MEDOX® in Germany

On June 26/27, 2017, Project Networks' Strategy Summit in Berlin will present 20 best-practice case studies from the field and offer opportunities to shed light on one's own e-commerce status with benchmarks within the industry in workshops, round tables and one-on-one discussions.

### E-commerce is more than just an online store
Embedded in digital marketing and sales strategy, e-commerce is an essential sales and communication channel not only for B2C but also in the B2B environment.
Data from structured and unstructured sources, channels, technical efforts and the networking of market participants will continue to increase. A convincing customer approach can only be achieved through relevance, personalization, cross-channel communication and customer-centric services in real time. Reduced time and increased efficiency at lower costs, while at the same time demanding "more" in terms of high-quality communication, are key factors for companies to remain competitive in the future. Companies need to make elementary changes quickly and in addition to their day-to-day business: Project implementation methods, data bases, technical systems and processes must be brought into line with the changed market requirements.

### Customer - Service Provider - Software: The Agile Solution Team
The Project Networks Strategy Summit on June 26/27, 2017 at the Mövenpick Hotel Berlin will bring together specialists from the manufacturer, service provider and customer sides for a joint exchange. Here, Michael Ochtrop - Principal Consultant of communicode AG - will show agile solution approaches for the development of product data models for today's omni-channel requirements using the example of the interaction between infuniq-pure and Shopware. This combination will not only improve backup, update and maintenance of product information for store operators. At the same time, high-quality, granularly usable data models are created in a central product information base at enterprise level. In this way, requirement-oriented data bases are created outside of the store and ERP, which can cover the most diverse information requirements and characteristics with regard to target groups, markets, languages and channels in a differentiated manner. The communicode workshop "Agile Product Information Management - in simple steps from PIM to E-Commerce" with Mr. Ochtrop will take place at the Project Networks on 27th June from 12:00 hrs with workshop number 7 in room 2.

An agile approach to projects and far-reaching change processes requires not only agile-motivated customers and service providers, but also appropriate software solutions that fundamentally support the agile approach. Criteria here include: low investment and operating costs, no long-term commitment, cloud support, networkability, scalability, ease of use, and rapid availability and productive usability for a fast ROI.

Combined, such solutions can solve essential aspects of Digital Transformation and manage them in an agile way.

communicode will show on 26/27 June in Berlin how agile Product Information Management can work.

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16%

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14

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8640l

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Jörg Schönenstein

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Philipp Reichardt

Swen Schollenbruch

Thomas Kopatz

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