Strategy Summit B2B Marketing & E-Commerce 2021: communicode is part of it

On the 18th and 19th of May, the Strategy Summit of Project Networks will once again take place and communicode will not miss the opportunity to make its own contribution to the success of the event. Our Director Digital Experience and Business Michael Wolfframm will take part in the panel discussion on the topic "Success factors for B2B Digital Business 2025" and will contribute his experience and expertise to the professional exchange.

The developments from 2020 have given digitalization a decent boost. In the course of this, B2B marketing and digital business are also facing new framework conditions. Changing customer needs as well as established platforms provide additional challenges and require flexibility from all parties involved. The increasing sales for e-commerce in recent years must now be maintained or optimized. To achieve this, efficient digital marketing and optimized processes and workflows are required.

At the Strategy Summit, bright minds will come together to take a brief look at the past years and provide new strategies and lessons for marketing as well as digital business in 2021. We at communicode are pleased to be able to actively shape this event and thus contribute our own impulses for successful marketing in 2021.

Focal topics at the Strategy Summit:

• Data Driven Business
• product data
• Omnichannel orchestration
• Retailer integration
• Digital Lead Generation
• Marketing & Sales Automation
• Digital Buyer Journey & Customer Experience
• Online Customer Events
• Digital Ecosystems

Between the speakers' presentations, attendees at this online event will also have the opportunity to exchange ideas with the various solution providers and voice their own concerns. Already in the past, the great added value of the Strategy Summit has been demonstrated for participants and partners alike. Thus, communicode will also gladly be available to all participants with their experts.