communicode consolidates Shopware partnership at dmexco 2017

communicode will be represented for the second time as a partner exhibitor at the Shopware AG stand in hall 7 / C048, thus underpinning the cooperation.

The still young partnership with Shopware has confirmed communicode in the fact that the demand for consultancy, implementation expertise and full service from one source is increasing. It quickly became clear from the discussions with interested companies: in addition to e-Commerce know-how regarding conception, realization and operation of the solution, disciplines such as Service Management, Cloud expertise, online marketing specialist knowledge and Data Management (PIM, MAM) are decisive for the sustainable performance and success of the e-Commerce project.

B2B e-commerce is more than just a store

In the B2B context, complexity increases even further; processes and services in e-business must be able to be adapted highly individually to the needs of the company. With its B2B Suite in Version 5, Shopware has developed a framework that takes enterprise requirements into account: Because it makes sense to shift the usually multi-layered interrelationships between product portfolios, customer data and order processing from the store frontend to the backend. communicode, as an industry-independent digital agency, can now fully utilize its e-commerce expertise in the B2B segment with Shopware. The speed at which success has to be achieved with customers today and their market variables change, also require fast, target-oriented implementation methods, so that the company remains flexible in the ongoing business and company goals are implemented in a sustainable manner.

Shopware solution supports agile development methods

In a constantly growing, global market, agilely implemented, customized IT solutions and networked business processes are the key to success.

"Shopware is in many respects an interesting alternative to other store systems which are represented in the enterprise segment", says Michael Wolfframm, Director Business Solution at communicode: "In particular, Shopware can be used to set up sophisticated online stores which are easy to use for the customer within a short period of time. This benefits our clients, among others, when "Time to Market" is an essential aspect within the project. Shopware's product strategy therefore complements our Scrum development method and our concept of agile fixed price."