Brand & Customer Experience
Strengthen your digital brand with a seamless customer experience
Modern customer journeys are complex and take your customers through many different touchpoints. This makes it difficult to provide consistent and personalized experiences. This is exactly where Experience Design and technology come in – they enable you to respond to the unique needs of each individual customer and provide a consistent user experience that truly inspires and promotes loyalty.
Consistent experience design for an optimal customer experience
We develop user-centered strategies and solutions – based on sound insights – to create seamless customer experiences throughout the entire customer journey that meet real needs and contribute measurably to market success.
- Insights & user research
- Persona & scenario development
- Customer journey mapping
- UX design & prototyping
- User testing & experience management
Design systems for scalable brand management
A design system creates the basis for consistent brand experiences, accelerates product development and strengthens brand identity – essential for scalable growth, recognisability and efficient brand management across all touchpoints.
- Brand and style guide integration
- Documented UI component library
- Central UI distribution platform for all headless-based touchpoints
- Brand management
From PIM to PXM for a better product experience
Products are becoming increasingly comparable – what counts today is the experience they convey. Customers don't just buy a product, they buy the improvement it brings to their lives, their projects or their business. When products are comparable, the better product experience wins out in the eyes of the customer. PXM (Product Experience Management) needs rich, digitally structured product data and a scalable PIM system.
- PIM/PXM analysis and system evaluation
- Development of a product content strategy
- Introduction, setup and adaptation of PIM and DAM systems
Contact
Stephanie Ebbert
Art Director