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Unlocking Growth: How AI Can Propel Your Business Forward 
In today's fast-paced digital landscape, staying ahead of the competition is crucial for business success. But with so many tools and technologies available, navigating the world of business growth can feel overwhelming. Fortunately, there's one powerful tool that's changing the game for businesses of all sizes: Artificial Intelligence, or AI for short.

AI in Shopware 6: Your potential for growth - Part 1/2

Shopware 6's AI Copilot represents a quantum leap in e-commerce, enabling companies to offer exceptional customer experiences, generate sales growth and stay one step ahead of the competition. With its robust features and seamless integrations, Shopware is set to revolutionize the future of online commerce for years to come.

AI in Shopware 6: Your potential for growth – Part 2/2

Timmy Clark

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Michael Ochtrop

I recently took part in a discussion about scaling a delivery process for image and video data. A company has the challenge of managing the irregular and sporadic mass delivery and distribution of thousands of product media from different agencies without affecting regular operations for users.

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SAP Commerce - Replacement of the Hybris PCM

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Michael Wolfframm

The end of an era. Now the cat is out of the bag: SAP has cancelled support for its last Commerce version at the end of July 2026. Both market requirements and technical possibilities have continuously evolved in recent years. SAP Commerce, formerly known as SAP Hybris, has helped companies to run their e-commerce business successfully for many years. With the discontinuation of the on-premise versions by SAP, IT decision-makers are now forced to take action.

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End of support for SAP Commerce on-premise - ‘doing nothing’ is no longer an option

In this article, our Principal Consultant Michael explains how extensive, complex DAM projects can be successfully implemented with a CELUM system. Companies, especially retailers with a wide range of products and many products, have the challenge of having to manage a large number of digital assets (images and videos).

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DAM XL: CELUM in large DAM projects

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Stephanie Ebbert

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The new Hörmann customer portal

On 27 June, I attended Koks.digital in the historic Rotunde Bochum - an event that was entirely dedicated to digital transformation and the latest trends in marketing. The atmosphere alone was inspiring: a perfect blend of old-world charm and forward-looking ideas.

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koks.digital 2024: A day full of digital innovation in Rotunde Bochum

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Thomas Kopatz

What do the strangler fig and software systems have in common?

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Using monoliths and allowing the future to flourish

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Philipp Reichardt

Do I even need a new DAM system or will the old one do for a while? It depends, we think. We'll show you what in our article.

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Is a DAM migration the right way for me?

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Daniel Kaiser

PIM and the intrinsic motivation of its users - how does that fit together? Our colleague is happy to answer this question.

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How a good PIM promotes employee motivation 

We take a closer look at the new Contentserv release and highlight the strongest new features that we particularly like.

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PXC 24.0 - The new Contentserv update is here

The new CELUM CONTENT 24.4 release is here and brings with it many new improvements, which we would like to briefly introduce to you today.

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CELUM Content 24.4 Release-Prospect

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Alexander Thiel

Alexander Thiel attended the Agile Ruhr Camp for the first time and shares his impressions and learnings in this article.

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Agile Ruhr Camp 2024: Agile is brilliant because...

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Andreas Greif

With the update to version 6.6, Shopware also delivers improved performance in the storefront, as our article shows.

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More performance in your storefront with Shopware 6.6

It's the challenge of B2B sales: how can product information be prepared in such a way that it benefits all user groups equally and makes customers happy? We have investigated this question.

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Individualized product information for a wide range of customer needs

We take a look at the features in Shopware 6.5 that will take your e-commerce operations to the next level.

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Shopware 6.5: New features for e-commerce excellence 

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Mike Schäfer

Low-code and DAM: A harmonious and productive combination. Why this is so and what low-code does for your project, we show in our new article.

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Low-code platform for better DAM projects

Shopware 6 reaches the next big milestone in modern e-commerce technology with API-First and Headless Commerce. Read more in our new article.

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Shopware 6, API-First and Headless Commerce

Grafik Composable Commerce durch MACH-Technologie

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Composable business and commerce powered by MACH-architecture

Shopware 6 is convincing all along the line and is now so mature that the switch is not only advisable, but practically without alternative. With the right plan, the migration will be a success.

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Migration from Shopware 5 to Shopware 6

In our article we show how you can make even more of your customer loyalty potential with the right fulfilment strategy.

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Focus on the customer: fulfilment as a customer loyalty measure 

Finally! After two years of corona-related remote community days, we went back to the beautiful Münsterland on May 25th.

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That was the Shopware Community Day 2022

There are a number of good reasons, ideas and examples of how manufacturer direct sales can work despite existing sales partner structures, and how end customers are particularly pleased.

Grafik Einkaufswagen mit growing Multichannel 

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2B or not 2B?

With an after-sales shop, unused sales potential can be used in a targeted manner, both in the B2C and in the B2B area.

Foto einer Frau am Laptop und graphischen E-Commerce Symbolen

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Increase customer loyalty and sales: the after-sales shop

Conversational Commerce reaches the customer in his comfort zone. Read here how this works and what advantages it brings.

Conversational Commerce – A personal touch for the customer journey

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Timmy Clark

Articles to the keywords

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AI in Shopware 6: Your potential for growth – Part 2/2

AI in Shopware 6: Your potential for growth - Part 1/2