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Shopware 6, API-First and Headless Commerce

Shopware 6 reaches the next big milestone in modern e-commerce technology with API-First and Headless Commerce. Read more in our new article.

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Composable business and commerce powered by MACH-architecture

Change is constant

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Migration from Shopware 5 to Shopware 6

Shopware 6 is convincing all along the line and is now so mature that the switch is not only advisable, but practically without alternative. With the right plan, the migration will be a success.

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Focus on the customer: fulfilment as a customer loyalty measure

In our article we show how you can make even more of your customer loyalty potential with the right fulfilment strategy.

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That was the Shopware Community Day 2022

Finally! After two years of corona-related remote community days, we went back to the beautiful Münsterland on May 25th.

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2B or not 2B?

There are a number of good reasons, ideas and examples of how manufacturer direct sales can work despite existing sales partner structures, and how end customers are particularly pleased.

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Increase customer loyalty and sales: the after-sales shop

With an after-sales shop, unused sales potential can be used in a targeted manner, both in the B2C and in the B2B area.

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Conversational Commerce – A personal touch for the customer journey

Conversational Commerce reaches the customer in his comfort zone. Read here how this works and what advantages it brings.

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SAP Emarsys – what is it all about?

In our article we show how Emarsys works within the SAP landscape and what advantages it brings.

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