Insights Author

Michael Ochtrop

Michael develops technical and procedural concepts for the introduction of software solutions in organizations. From communicode's 20-year company history, he is familiar with almost every scenario in the data management context. His concern in the customer project is to make everyone involved convinced users and thus make the company more successful. After all, software only leads to improvements in conjunction with people and processes.

Articles to the keywords

mam-dam
AI
omnichannel
pim
strategy transformation
digital transformation
information management
change management
dam selection
migration
content strategy
brand customer experience
commerce performance
customer experience
product experience management
pim selection
process automization
centric pxm
sap
cloud
platforms architecture development
celum