Why efficient product data management is essential
A powerful PIM system is the foundation for meeting these requirements. It ensures that your product data is always accurate, complete, and available across all channels, and enables efficient processing and management of product information – for a better product experience and increased sales.
Excel is no longer enough: How to achieve modern product data management
In many medium-sized companies, product data is still managed using Excel or various non-integrated tools. This leads to:
- Error-prone data maintenance
- Coordination problems between departments
- Incomplete display in sales channels
The result: unclear responsibilities, declining data quality, missed market opportunities, and frustrated teams. A modern PIM system provides a remedy here: through centralized data storage, structured processes, and automated workflows.
With our compact consulting services, you benefit from significantly higher data quality, automated processes, and a clear path to the digital future. This makes your product data management not only more efficient, but also future-proof.
Implementing a PIM system – easier than you think
The decision to implement a PIM system is often associated with uncertainty. Marketing and IT managers in many companies often fear:
- a technically demanding large-scale project
- tied-up resources and internal disruptions
- high costs and, in the end, no real benefits
Typical concerns range from a lack of experience in dealing with complex IT projects and unclear requirements to the fear of choosing the wrong system – with expensive consequences. Added to this are questions about internal communication and collaboration: Who is responsible? Which departments need to be involved? How can existing systems such as ERP or shops be integrated in a meaningful way?
Such uncertainties often lead to PIM projects being postponed or discarded altogether, even though the need has long been apparent.
Get started easily with the PIM compact analysis
This is exactly where our PIM compact analysis comes in. Get started easily, quickly, and without risk. Instead of investing directly in a comprehensive project, you get a structured, practical introduction that provides clarity.
In a compact workshop, we work with you to analyze your content supply chain, identify weaknesses, and assess the current maturity level of your product data processes.
The result:
A sound basis for decision-making that shows you how a PIM system can be used sensibly and effectively for your company – without any risk, unnecessary effort, or technical knowledge. The compact analysis helps you reduce complexity, set priorities, and find the right path to the digital product data world.
Your benefits at a glance
✔ No frustration with data maintenance
✔ Automated, cost-efficient processes
✔ Consistent, high-quality product data
✔ Higher conversion and thus more revenue
✔ Faster market launch of new products
✔ Fewer returns
communicode: Your navigator through the data jungle
As a full-service digital agency with over 20 years of experience in PIM projects, we accompany you from analysis and consulting to implementation. We not only understand PIM, but also related systems such as ERP (enterprise resource management), shops, and CMS (content management systems), and know how everything works together effectively. Our customers benefit from our practical expertise, structured approach, and genuine understanding of the challenges faced by medium-sized companies.
Michael Ochtrop
Michael develops technical and procedural concepts for the introduction of software solutions in organizations. From communicode's 20-year company history, he is familiar with almost every scenario in the data management context. His concern in the customer project is to make everyone involved convinced users and thus make the company more successful. After all, software only leads to improvements in conjunction with people and processes.